Business

Organizations are entities with internal boundaries that separate management from employees or departments between each other and external boundaries that define their geographic reach and separate a company from its customers and suppliers. However, other organizations that thrive within shifting markets, rapidly changing technologies, and a new environment of global competition is boundaryless. I’ll help […]

Advertising is a commonly used strategy in brand marketing and promotion. However, not all advertising campaigns deliver the desired results.  For an ad campaign to be successful, you must consider the essentials of effective advertising and the guidelines for effective advertisements. Essentials of effective advertising An effective advertisement should contain the following essentials: i. Provides

Advertising is arguably the most versatile promotional strategy in business today. You can run ad campaigns on traditional print media, TV/radio, and on digital platforms, allowing you to reach out to different consumer demographics all across the globe.  While the advertisement has its upsides and downsides, the advantages far outweigh the disadvantages, making it a

The concept of management has been around for centuries. The fundamental approaches to management date back to around 2000 years before the birth of Christ, according to Rogers, Pindur, and Kim (1995). The Industrial Revolution and mass production brought the factory system’s growth, bringing large concentrations of raw materials and workers together, posing a challenge

When a business is up for sale, a buyer decides whether they want to buy the business as a whole or only buy the company’s assets. This decision affects the buyer’s accounting for the transaction. Valuation and allocating the purchase price of such acquisitions can be complex. Accounting Standards Codification (ASC) 805 breaks down the

In the effort to make ends meet, people will do just about anything to make money. Jobs and work often get confused to mean the same, while they are not, although both make money. So, what is the difference between job and work? Job primarily refers to a paid position, while work can either be